Magazine Spread Design -

A Concept for In Her Studio

Industry: Mental Health & Wellness - Publication Design

Services: Print & Marketing Design // Magazine Publishing Design //

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Grounded

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Calming

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Stylish

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Deep

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Holistic

- Grounded - Calming - Stylish - Deep - Holistic

Brief

Move away from the overdone shabby chic aesthetic and create a layout that feels elevated, calming, and perfectly relatable. Their audience—real women juggling work-life balance—needed a magazine that spoke to them, not at them. The design had to inspire while staying grounded in the realities of everyday life.

The Solution

This project wasn’t about creating something flashy—it was about keeping it real while turning up the sophistication. Together, we crafted a layout that feels polished but approachable, featuring:

• Clean, Minimalist Design: Ample white space and carefully chosen typography create a sense of calm and let the content shine.

• Authentic Imagery: Photos of real humans—not models—keep the magazine relatable and reflect the audience’s own lives.

• Muted Earth Tone Palette: Subdued colors set the tone for balance and introspection, perfectly aligning with the magazine’s mission.

The Results

From the first flip, the new design invites readers to slow down, reflect, and feel inspired—not overwhelmed—by the stories and ideas within.

With a refreshed layout, In Her Studio Magazine now feels as intentional as its content. The clean design and relatable visuals help readers connect on a deeper level, making the magazine a source of both inspiration and calm in their busy lives.

Key Takeaways

• Grounded in Reality: Authentic imagery keeps the content relatable and impactful.

• Design That Breathes: White space and clean typography create a layout that feels calm and organized.

• Soft Yet Strong: Muted earth tones set the stage for a message of balance and quiet confidence.