Lxi Weber Art

Industry: Art & Culture

Services: Logo & Brand Design // Print & Marketing Design // Web Design

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Vibrant

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Inviting

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Fun

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Bubbly

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Clean

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Energetic

- Vibrant - Inviting - Fun - Bubbly - Clean - Energetic

Brief

Lxi Weber Art, known for her captivating oil paintings, has built a geographically diverse following. She needed a brand identity and website design that could unify her presence and showcase her work effectively across platforms. The goal was to create a visual identity that reflected the beauty and detail of her art while ensuring the artwork itself remained the primary focus.

The Solution

To meet the client’s needs, I developed a cohesive brand identity and website design that celebrates the intricate nature of her work while offering a seamless user experience:

• Logo Design: The logo combines a minimalist custom font with delicate floral elements, creating a balance of elegance and legibility. This design is versatile, easily adapted for packaging, promotional materials, and watermarks on her artwork.

• Color Palette: Inspired by the natural tones in her paintings, the palette is soft and feminine, with subtle hues that complement rather than compete with her art.

• Website Design: The website features large, high-quality images of the artwork as the centerpiece, with minimal text to allow the paintings to take the spotlight. It is fully responsive and optimized for both desktop and mobile devices, ensuring a seamless viewing experience for her global audience.

The Results

The final branding and website elevate Lxi Weber Art’s presence, creating a cohesive and professional platform that matches the quality of her work. The soft, feminine design reflects the artist’s style, while the responsive website makes it easy for her audience to explore her portfolio from anywhere in the world.

What the Client Said
”I’ve gone back to Abbie multiple times for different logo projects. I lover her style and I’m always impressed with her creativity. Her designs are unique and very personal to each client.”

Key Takeaways